Advertising versus Publicity

How much does one ad cost for a full page in a single local newspaper? How much is a 30-second TV commercial?  And how long is its effect?  

What if a team of professionals worked all month just for you to get publicity throughout every medium for the cost of one single ad? 

When your company is featured in the media as publicity, your phone keeps ringing, your store traffic increases, your sales go up . . . even through the toughest economic times.

Of course we recommend a good mix of advertising and public relations.

We’re also expert media buyers . . .

Media Buying

DID YOU KNOW THAT AD RATES ARE ALMOST ALWAYS LOWER WHEN BOUGHT BY AN AGENCY? 

Almost all media works 15 to 17 percent into their rates to allow for ad agency profit.  This means buying direct may be costing you, rather than saving you money on your purchase of TV, radio, newspaper and magazine ads!  

With more than 20 years of experience, we can suggest the best media mix to reach your specifically targeted audience with the most frequency within your budget and SAVE you money even on the media you’re already buying!

Contact us today, and we’ll propose the most cost effective media mix to reach your target audience and grow your business!